Launched as a skateboarding and outdoors-inspired apparel company, Bohnam Supply Co. takes a do-it-yourself approach to just about everything they do and make. But you don’t have to take our word for it. Check out this special edition of Behind The Design shot at the Bohnam backyard mini-ramp where the boys break down a few select pieces from the line. After you watch, scroll down to read an interview with owner and head creative, Jack Schindler, who exposes more about what makes this young, Southern California brand so unique. Check out the CCS shop to view all the pieces we have in stock from Bohnam.
Where does the name Bohnam come from?
Bohnam spelled backwards is "manhob", which is short for “man’s hobbies”. We wanted a name that encompassed our interests. The name is pronounced like John Bonham, the late drummer from Led Zeppelin.
How did you guys get your start?
Like many brands we look up to, Bohnam was started with four t-shirt styles and four hats out of our garage.
Where does your graphic inspiration come from?
Life. Wilderness. Rolling. Pushing. Trials. Tribulations. And, of course, being completely immersed in skateboarding and the outdoors since childhood. Also, growing up in the 80s and 90s and having experienced those decades of skateboarding.
Bohnam team rider, Robbie Brockel. Frontside bluntslide. Photo: Morford
Some people have referred to you guys as a fishing company. Is that true?
Not really. We’re into a lot of different things, but skateboarding is where our heart is. Camping, fishing, road trips, hiking, motorcycle rides—those are some things that we enjoy doing with the homies. All these things go hand in hand, which help shape the look and feel of our company.
What makes Bohnam different from other companies?
We’ve been skateboarders and outdoorsmen for most of our lives. This is what our brand represents—Freedom, skateboarding, and simpler times. We hope people enjoy something a little different. For example, we’ve made some random stuff like boomerangs and port-a-pissers because we thought they were cool. Bohnam was started on a shoestring budget, but we simply wanted to make rad stuff. There’s just a few passionate people behind it and they all share a DIY mentality.
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